Behavioral science is the study of how people behave, and what interventions work to change that behavior. SightLine Advisory Board member Bridget Gildea  - consultant, advisor and SRA at the Intellectual Forum, Jesus College Cambridge - is an expert in behavioral science. We have combined her expertise with SightLine's proprietary data analytics to bring university support to the next level.

Learn how we blend predictive analytics with behavioral science to increase student enrollment and engagement in this complimentary on-demand webinar.

Takeaways include
- Gaining a high level understanding of behavioral intelligence (BI) principles 
- Understanding how different student segments interact with admissions and enrollment procedures
- Identify challenges to enrolling differing student segments from a BI perspective
- Develop A/B testing processes to improve student outcomes and then implement at scale